Customer engagement has become a key focus for retailers striving for success in today's omnichannel world, and a number of innovative retailers are leading the pack in implementing successful customer engagement strategies. The 2015
Retail TouchPoints Customer Engagement Awards honor 18 of these companies. The winners range from national department store, apparel and electronics chains to highly specialized fashion, lifestyle and gourmet consumable retailers. Despite their differences, what they all have in common is that across the organization — from the supply chain to the mobile screen — each winner has gone the extra mile to delight, surprise and satisfy shoppers. Boathouse Stores, a Zmags client using the Creator shoppable content platform, was announced as a silver winner in the ecommerce innovation category.
Click here to read more about the Customer Engagement Awards and view the full list of award winners. Congratulations to Boathouse Stores!