Fastr by Zmags Blog

Blog for Ecommerce Leaders

Expert advice for building better converting ecommerce websites, faster.

Blog Feature

Online Shopping Trends|Shoppable Content

By: Edek Wasilewski
February 15th, 2019

Every digital marketer is looking for the best types of interactive content. While blogs, white papers, case studies, and eBooks are all great staples for generating leads but we’re all aware of the increasing demand for new interactive content. Dynamic w...

Blog Feature

Online Shopping Trends|Shoppable Content

By: Zmags Blog Author
January 31st, 2017

The Cosmetics Marketing Problem Unlike fashion or footwear, the value of a cosmetic product isn’t in what it looks like – it’s in what it does. Which presents a problem to eCommerce marketers; your online customers can’t physically test out several shades...

Blog Feature

Online Shopping Trends|Shoppable Content

By: Zmags Blog Author
January 19th, 2017

In the fashion and retail industry, New York Fashion Week (NYFW) is the biggest event of the year. It’s an opportunity for leading brands to showcase a year of planning, designing, and producing on the highly-coveted and elite runway. But providing access...