It's simple enough - the more shoppable your email is, the more likely your customers will make a purchase. On average over 120 emails are sent and received in each inbox every day (according to a blog by TechJury). People sift through all that email nois...

Replatforming is a notoriously stressful process that every digital marketer dreads. It’s a massive undertaking that involves RFPs, multiple third parties, and aggressive project timelines that stretch months. Everyone feels the heat. Everyone is trying t...

When it comes to the ecommerce industry, the customer journey is a constant topic of discussion. More so, when discussing this customer shopping experience, many marketers and retailers are more focused on how website views are converted to loyal customer...

Top Creator Experiences bareMinerals Floral Utopia Collection Spring is in full bloom with bareMinerals’ landing page for their newest collection of floral inspired makeup. With shoppable makeup looks and swatch examples, the makeup company’s viewers can ...

After working closely with our customers to gather feedback on their content creation process, we have some big news: Zmags is proud to announce a whole host of new features that will make content creation easier and more effective than ever. Below are fo...

Rich Content and Richer User Experience As a content marketer, you know design is everything. You also know that rich content contributes to an elevated user experience and higher conversion rate. Producing a dynamic and refined user experience is at the ...